Marketing and Customer Relation

Chatbot and virtual assistant

In a digital environment where businesses interact more and more with their customers, AI and chatbots make it possible to offer personalized assistance in real time. AI offers a solution that integrates with existing customer service tools, to automate exchanges with personalized and adapted content. This technology makes it possible to manage interactions with customers, to adapt to the specificities of each company and to the profiles of each user, while respecting the values and tone of the brand.

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Artificial intelligence and virtual assistants: a revolution for business customer relationships

The digitalization of businesses is changing the way they interact with their customers, making chatbots and virtual assistants an essential part of customer relationships. AI can: automate the management of customer interactions, personalize responses according to customer preferences, and improve service efficiency. The AI solution makes it possible to deploy efficient and intuitive chatbots, to guarantee a smooth and instant customer experience. By integrating Craft AI, businesses ensure better customer relationships and loyalty. The implementation of chatbots and intelligent virtual assistants has several key advantages: it makes it possible to create personalized interactions on a large scale, adapted to the specific needs of each customer and to the most complex scenarios. It ensures a consistent customer experience by respecting the company's guidelines, tone and values, while responding to customer requests in real time. It optimizes the time of customer service teams. AI automatically manages current requests, allowing teams to focus on complex case management and customer loyalty. With AI, customer support teams can use powerful technology to respond to requests more quickly, improve customer satisfaction, and optimize their efficiency by focusing on higher-value tasks.

1.1 Personalizing AI interactions

In the field of customer relations, each interaction must be relevant and personalized to meet the specific expectations of users. AI plays a central role in adapting the responses of chatbots and virtual assistants based on available customer data. Artificial intelligence analyzes the history of interactions and the preferences of users to provide tailor-made answers. This makes it possible to improve the quality of customer service while offering immediate and adapted responses. By integrating this technology, businesses can not only personalize each exchange, but also strengthen proximity with their customers, and create more lasting relationships.

1.2 Continuous optimization through real-time analysis

One of the key features of AI is its ability to analyze social media data in real time with: interpreting the performance of posts and identifying emerging trends. This detailed analysis makes it possible to adapt content strategies according to audience expectations, and to optimize campaigns for greater impact. Thanks to AI, businesses can make strategic decisions based on precise indicators, for a better return on investment for each campaign.

1.3 Optimizing the editorial calendar

One of the most powerful features of AI-powered chatbots and virtual assistants is their ability to learn and improve over time. Through interaction analysis, AI is constantly adjusting its responses to provide a better user experience. This detailed analysis makes it possible to identify the points of friction, to adapt the dialogues and to provide increasingly precise answers. With AI, chatbots don't just answer questions, they're constantly evolving to offer better interaction with each new request. Businesses can thus optimize their customer service and anticipate the needs of users.

1.4 Reduced response times and improved productivity

One of the main advantages of chatbots and virtual assistants is their ability to drastically reduce response times. By automating answers to the most frequently asked questions and taking care of simple tasks, AI can improve the productivity of customer support teams. The 24/7 availability of AI guarantees customers an instant response, even outside of working hours. This frees up time for internal teams to focus on higher-value tasks.

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Craft AI's role in automating chatbots and virtual assistants

Businesses face challenges when it comes to turning customer service into a fully automated process. Thanks to advanced artificial intelligence algorithms, Craft AI makes it possible to deploy chatbots and virtual assistants that analyze interactions in real time and generate optimized responses, while remaining in line with quality standards and company values. For example, chatbots enhanced with Craft AI adapt their speech by processing complex data, such as customer preferences, interaction histories, and user behavior trends. This automation improves the relevance of responses in the management of customer requests.

Testimonies

Revolutionize your products with AI

The platform is complete, simple, completely secure and allows our data scientists to deploy their code in production independently thanks to its model management tool

Yannick Dubucq
Cloud Deployment Leader - Orange

The platform allowed us to industrialize a major project for Omnes Education in record time: the creation of a virtual tutor to supervise students. We were particularly impressed by the scalability and robustness of the product.

David Lechermeier
Lead Transformation Officer - OMNES Education

We particularly liked the flexibility of the platform, the ability to go into production without having to refactor the code, and the quality of the user experience.

Jonathan Baptista
Head of Data Science - Addix Group

Craft AI offers the clearest AI solution for education adapted to our needs and is already a real technological success.

Mouhoud El Mouhoub
President - Paris Dauphine University

Trusted AI at the service of students, explainable and equitable, in complementarity with teachers is the great promise of Craft AI.

Anne-Charlotte Moneret
CEO - EdTech France

The application developed with the Craft AI platform allowed us to improve the productivity of our biologists by 30% by automatically detecting failed manipulations. The platform is perfectly suited for computer vision applications.

Yacine Cherifi
VP Technology - Genoway

The platform allowed us to deploy a consumer assistant in 250k homes. The models have been re-trained every day and the application has been perfectly stable and effective. This allowed us to reduce household consumption by 5%.

Eurydice Lafferayrie
CDO - Total Direct Energie

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